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Analysis on the development status and Prospect of candy industry

2021-10-25  1016

Candy has been one of the leisure foods with high consumption since ancient times. In addition to its color attraction, diverse tastes and unique packaging, its production technology and its irreplaceable position in people's mind. Throughout the development history of candy, the proportion and influence of candy in the market are increasing, and there are more and more flavors and varieties. The packaging is extremely exquisite and fresh. It is worth mentioning that the technology and equipment used in the whole production process of candy have also made leaps and bounds with the development of the times and the integration of high and new technology.

Sugar raw materials in the world mainly come from sugar beet and sugarcane, of which sucrose accounts for 80% of the current sugar output. Sugarcane cultivation areas are relatively concentrated, mainly in Brazil in central and South America, China, India and Thailand in Asia. Sugar beet planting areas are mainly concentrated in high latitudes such as Europe and Russia in the northern hemisphere, and there are also some areas in northern China. In 2017, the impact of El Ni ñ o gradually subsided, and the sugar production of the world's major sugar producing countries gradually rebounded.

As one of the two traditional pillar snack industries in China, the candy industry has maintained rapid growth and its potential market share has been expanding.

Candy is a kind of candy cake, which refers to a snack with sugar as the main component. If fruits or nuts are coated with sugar, they are called sweets (such as sugar gourd). As one of the two traditional pillar snack industries in China, the candy industry has maintained rapid growth and its potential market share has been expanding. Data show that in 2019, China's candy output was about 3.11 million tons.

In terms of the output of provinces and cities in China, the top ten regions in candy output are Fujian, Guangdong, Hunan, Hubei, Anhui, Shanghai, Henan, Hebei, Sichuan and Shandong.

At present, the research and development capacity of new products in China's candy industry is insufficient, the industrial structure is relatively backward, the core competitiveness is weak, and the overall profit of the industry is far lower than that of foreign brands. Transformation and upgrading is the inevitable trend of the development of the industry. Compared with developed countries, China's candy industry has a single product type, serious homogenization, fuzzy labels and lagging marketing model. These factors are also one of the important reasons for the shrinkage of the market scale of China's candy industry.

However, in the developing market, the sales volume will continue to grow. The steady improvement of consumers' purchasing power, the growth of population and manufacturers' advertising will promote the growth of the market; In mature markets, the application of new ingredients and new concepts in technology and packaging will increase the added value of products and increase sales. With the shrinking market demand in China, the living space of the candy industry is reduced, and the internal competition in the industry is becoming increasingly fierce. It is expected that in the future, small and medium-sized enterprises with low brand awareness and weak strength will gradually withdraw from the market, and the market concentration will gradually increase; The competition among big brands will depend on their R & D and innovation ability and the speed of new product launch. However, in terms of China's per capita candy consumption at this stage, China's candy industry still has great development potential in the future.

At present, the research and development capacity of new products in China's candy industry is insufficient, the industrial structure is relatively backward, the core competitiveness is weak, and the overall profit of the industry is far lower than that of foreign brands. Transformation and upgrading is the inevitable trend of the development of the industry. Compared with developed countries, China's candy industry has a single product type, serious homogenization, fuzzy labels and lagging marketing model. These factors are also one of the important reasons for the shrinkage of the market scale of China's candy industry.

However, in the developing market, the sales volume will continue to grow. The steady improvement of consumers' purchasing power, the growth of population and manufacturers' advertising will promote the growth of the market; In mature markets, the application of new ingredients and new concepts in technology and packaging will increase the added value of products and increase sales.

With the shrinking market demand in China, the living space of the candy industry is reduced, and the internal competition in the industry is becoming increasingly fierce. Small and medium-sized enterprises with weak brand awareness will gradually withdraw from the market in the future; The competition among big brands will depend on their R & D and innovation ability and the speed of new product launch. However, in terms of China's per capita candy consumption at this stage, China's candy industry still has great development potential in the future.

The candy industry research and consultation report analyzes the development status of China's candy industry and its sub industries, the development status of upstream and downstream industries, market supply and demand situation, new products and technologies, and focuses on the development status and characteristics of China's candy industry, as well as the challenges that China's candy industry will face and the development strategies of enterprises. The report also makes a detailed analysis of the development trend of the global candy industry, and studies and judges the trend of the candy industry. It is a high-quality product for candy production and management enterprises, scientific research and investment institutions to accurately understand the current development trend of the candy industry and grasp the enterprise positioning and development direction. For specific details about the candy industry, click to view the Research Report of Zhongyan Puhua, market research and analysis and future development trend prediction report of China's candy industry from 2020 to 2025.